Website Copy for Doctor Loan USA
Doctor Loan USA needed to revamp the copy on its website to better engage and inform an audience that might be considering a home loan but isn’t fully familiar with the process.
The solution involved creating copy that spoke directly to the reader, meeting them where they were on their home-buying journey.
In addition to engaging web copy, I developed pillar blog content to improve site SEO. These comprehensive, topic-focused resources served as a central hub, linking to more specific content and providing valuable, in-depth information. The copy was strategically crafted with SEO keywords to drive traffic, while clear CTAs encouraged readers to take the next step in their journey.
Client: Doctor Loan USA
Role: Copywriter
Service: Website Home, About, and FAQ pages. Pillar Blog Content
Revamping Doctor Loan USA’s
Website Copy to Drive Action
Doctor Loan USA needed to revamp its website copy to better engage and educate an audience unfamiliar with the home loan process.
The solution was to create content that spoke directly to readers, meeting them where they were in their home-buying journey.
From the home page to the FAQ and About pages, the copy was designed to be informative, welcoming, and easy to digest, all while incorporating SEO keywords and clear CTAs to inspire action.
Creating Pillar Content to Drive Traffic and Guide Users
To improve SEO and provide more in-depth information, I created pillar blog content for Doctor Loan USA’s website.
These comprehensive, topic-focused resources acted as a central hub for a variety of related subtopics, helping visitors find valuable, well-organized content.
By incorporating SEO keywords and strategically linking to more specific blog posts, these pillar pages boosted traffic and guided users toward relevant next steps in their home-buying journey.
